Thanks, Mom! (aka Boss)

Mom’s…they’re the best aren’t they?  They carry you for 9 months, they bandage up your skinned knees, they sew your Halloween costumes, they help with college admissions, they’re always there to give you life advice, and if you’re lucky, they give you a job too.   In 1979, Carol’s Cookies was born as a hobby out of Carol’s home kitchen, and she sold her first cookie at a local fitness center. … More

Let’s Stop These Valentine’s Day Mistakes

Valentine’s Day is a difficult holiday to navigate.  If you just started dating, what’s an appropriate gift that’s thoughtful, but doesn’t scare them off?   If you’ve been committed to your partner for years, it might feel like another “Hallmark”” holiday just to get you to spend money…but you still wouldn’t want to show up empty-handed.  Whatever your situation may be, you’re probably searching for the perfect gift.  And maybe you… More

Top 10 Reasons Why You Should Send a Cookie Tin This Holiday Season

10.  A small batch, handmade gift shows you care.  Not just about the recipient, but about supporting small local businesses.   9.     We can work with you to customize so you don’t have to worry about someone not remembering who gave them the amazing cookies.   8.     Forget the crowded shops and parking lot nightmares, our website is open 24/7 right from the comfort of your sofa.   7.     We sell out early, so… More

Homemade Gifts: Expectations vs. Reality

There’s no doubt about it, homemade gifts are on the rise.  As of December 31, 2014 Etsy had over 54 million registered users and Pinterest had over 70 million registered users.  That’s a lot of people shopping for, selling, and trying DIY gifts!  And it makes perfect sense.  A homemade gift can be cost efficient, from the heart, and tailored to specific recipients. But what starts as a well-intended idea for… More

Carol’s Corporate Gifts- The Ever So Personal Thank You!

After our busiest holiday season ever, we were so thankful that not only do so many people send our cookies as gifts to friends, families, and loved ones, but also that so many corporations do as well to thank their clients and friends.  We wanted to reach out to the companies that come to us for their corporate gifts to get a better understanding of why they think of us and what… More

Employee Appreciation

March 6th was National Employee Appreciation Day – did you celebrate all the individuals who come into the office every day to help work towards your company’ goals? Of course employees definitely deserved to be recognized.  But let’s be honest, recognizing them has its benefits for you as well!  In a 2013 Glassdoor study, it was found that more than 80 percent of employees say that they’re… More

Sweet Valentine’s Day Chat

Yesterday we sponsored a special edition online live chat on twitter with our friends @Foodiechats and gave them a special offer you can use too: 20% off any order until Monday 2/2/2015 with promo code “Foodiechats15” We were able to introduce our cookies to new people, talk a little bit about how Carol got started baking cookies, and explain what makes our cookies different (the size of our cookies… More

Top 10 Reasons Why Carol’s Cookies Make the Perfect Gift

10. Have you ever met someone who honestly likes fruitcake? 9. You haven’t put the batteries back in your smoke detector since your last great baking adventure. 8. At a half pound each, you won’t need many to fill a stocking. 7. There’s no need for ties in a business casual world. 6. New Year’s resolutions haven’t started yet. 5. Who can eat an entire case of pears anyway? 4. Because Santa clears out the cookie… More

Carol’s Cookies Custom Orders

Of course you wanted to help your favorite neighbor throw their first open house, but that was before your daughter got sick and your husband got called away to travel for work.  Getting to the grocery store right now is as likely as winning the lotto without buying a ticket, but you can’t leave them high, dry, and dessert-less. But have no fear:  Carol’s Cookies has you covered.  Whatever amount of… More

4 Easy Ways to Increase Customer Loyalty

While it’s tempting to focus all of your marketing efforts on acquiring new customers, research shows that there is far more opportunity in marketing to your existing customers. How have you expressed gratitude to your customers lately? A study by Flowtown shows that it is 6 – 7 times more costly to acquire a new customer than it is to retain an existing customer. In addition, the study showed that profits… More